Seriously, when I post a link on Xomba the Xomba page is indexed by Google in 5 minutes, and the page I linked to in Xomba is indexed in about an hour or less. It is lightning fast, since I am addicted to instant gratification.
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Friday, March 5, 2010
Thursday, March 4, 2010
What makes a commerical good
A commercial is only good when the watcher wants and remembers the product, either now or in the future. So a good commercial is either really amazing or really horrible. Both will be remembered. There is a Dow commercial called the human element, that is such a beautiful commercial with a very nice voice over and probably took a ton of money to create but they never mention Dow audibly in the commercial just a tiny logo pops up at the end. Besides the people that work at Dow, I am probably the only person that knows what that commercial is for. Yet a local used car dealer called auto connection makes cheezy commercials on a personal camcorder and I remember every minute of it and what the product is and where to get it. I am not in the market for a used car but it seems the commercials are doing well for them since they have now opened more locations and made more commercials in similar low quality and taste. So, a good commercial achieves the desired result, make a company more money, or in PSA cases raise awareness, which in my opinion is hopeless and worthless and a waste of donations and tax money but that is another topic for another day.
Labels:
advertising,
commerical,
dow,
human element,
radio,
tv
Wednesday, March 3, 2010
Randy Jackson's Sweater
Randy Jackson on American Idol tonight wore a Comme des Garcons Sweater that had a heart with eyes on it. I also saw Drake wearing one earlier this year or maybe last year. Randy Jackson wears the most random things on American Idol.
Labels:
american idol,
comme des garcons,
randy jackson
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